Animation vs Whiteboard Animation
I want to preface that this article is comparing traditional Whiteboard animation, not Whiteboard animation plus which integrates some of the strengths of animation and motion graphics. Animation If you are telling a story of characters doing things, animation is almost always the better tool (budgets not being a factor), a great example of this is a story in the template of the heroes journey. Pretty simple stuff, if the characters are interacting with each other or motion

Animated explainer vs Whiteboard Animation
Sometimes clients come to us with a great concept for a whiteboard animation video that would actually be better as an animated explainer video, or a drawing video with water colours, or perhaps in 3d. I am the first to admit that whiteboard animation is not the best vehicle to deliver ALL messages. For this reason our partner company Hello Adventure jumps in whenever a story needs to be told with tools that we don't offer. Our videos are beautiful but the real value we off

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Whiteboard Animation, Drawing videos, Explainer videos, Medical explainer videos, Toronto

Why using a real hand, really matters
Have you ever noticed that some drawing videos feel cheap, or not quite right? It's because corners have been cut on the drawing of the

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